April 21, 2011 | Posted in Lifestyle, Fashion/Beauty/Dining | Post a comment | Share Article |
Spring always evokes a feeling of renewal and freshness. The season is when the earth comes back to life after a long cold winter, and it is in the spring when the first flowers bloom and the green world awakens after its winter slumber. It's time to rev up and spring back into action with colours in full bloom.
The Artistry Spring 2011 ‘Bloom In Colour’ collection brings beauty to full flower with the softly modern shades for the season. With sheer shades and energising colours to bring out a woman’s natural beauty and radiance, the new Spring 2011 collection comes in both warm and cool choices. Beautifully designed with floral-embellishments, the compacts contain palettes of sheer sky tones, apricot blossom hues and also colours inspired by newly budding leaves.
Designed exclusively by make-up legend Frances Hathaway, a big believer in simplicity and renowned for her creativity and painterly approach to colour, Artistry’s Spring 2011 collection is inspired by the newness of the earth and the clear tones of the spring sky. Frances has also created eight customized looks using the colours from the collection maintaining the level of sophistication, elegance and ease.
The Artistry Spring 2011 ‘Bloom In Colour’ Warm collection consists of:
1) Artistry Eye Colour Trio in Golden Green, Sunbeam Yellow and Natural Brown
2) Artistry Eye Pencil in Golden Chestnut
3) Artistry Cheek Blush Duo in Sunset
4) Artistry Lip Colour in Apricot Blossom
The Artistry Spring 2011 ‘Bloom In Colour’ Cool collection consists of:
1) Artistry Eye Colour Trio in Slate Grey, Fresh Pale Blue and Deep Indigo Blue
2) Artistry Eye Pencil in Twilight Blue
3) Artistry Cheek Blush Duo in First Blush
4) Artistry Lip Colour in Plum Blossom
The Artistry Spring 2011 ‘Bloom Into Colour’ Eye Colour Trio – RM135Let Your Beauty Blossom
Instant true colour ~ Natural translucency ~ Artistry’s new eye shadow formula uses the latest technology to provide thin, natural, lightweight, fresh colour. Colour glides on flawlessly and can be applied sheer or layered for a customised look. The two fresh palettes embrace the colours of spring and the exuberance of the new season.
• Micronised pigments capture light and add glow to eye area
• Pure White Mica stays colour true and keeps make-up looking fresh and translucent
• Spherical silica powder diffuses light and gives eyes a soft-focus finish
• Vitamin E provides skin-loving benefits
• Encased in pale pink compacts adorned with floral embellishments
The Artistry Spring 2011 ‘Bloom Into Colour’ Eye Pencil – RM56
The Essence of Spring
Define a new season with Artistry’s new eye pencil for spring. The smooth formula applies effortlessly without pulling or tugging. Intense colour saturation provides maximum impact, while the high-shine shimmery metallic formula illuminates the eye.
• Special moisturising complex with 50% moisture-keeping ingredients keeps application
smooth and effortless
• Jojoba oil provides natural conditioning and moisture
• Natural antioxidant Vitamin E delivers skin-loving benefits
• Cottonseed oil keeps texture creamy and smooth
The Artistry Spring 2011 ‘Bloom Into Colour’ Cheek Colour Duo – RM120
Lit From Within
Bring beauty to full flower with the softly exuberant shades of Artistry’s new cheek duo, as imagined by legendary make-up artist Frances Hathaway. Velvety soft powder blush blends easily to give cheeks the flush of youth, while the highlighter accents and reflects light. Beautiful new shades, for a beautiful new season.
• Colour and illuminate with one product
• Spherical powder gives a smooth, flawless application
• Vitamins A and D provide skin-loving benefits
• Creamy, velvety texture
• Two fresh palettes
• Colours blend easily and effortlessly
The Artistry Spring 2011 ‘Bloom Into Colour’ Lip Colour – RM68.50
The Essence of Spring
Colour the buds of May with our striking new shades of spring. The new line of lip colour gives a creamy smooth hint of colour with high-impact shine. Long-lasting, glossy colour glides on. Moisturising formula conditions for beautiful, kissable lips.
• Vegetable-based emollient moisturises, keeping lips feeling comfortable
• Vitamin E delivers skin-loving benefits
• Jojoba and squalane (derived from olives) provide skin-conditioning benefits
The Artistry Spring 2011 ‘Bloom Into Colour’ Collection will be available from mid-March onwards through Amway Distributors nationwide and at the fifteen Amway Shops located in Petaling Jaya, Seremban, Kuala Terengganu, Kota Bharu, Batu Pahat, Bintulu, Penang, Klang, Wangsa Maju, Mentakab, Taiping, Malacca, Segamat, Brunei and Alor Setar. For more information on the Artistry Spring 2011 ‘Bloom Into Colour’ Collection or other products in the ARTISTRY range, log on to www.amway2u.com or call Amway at (03) 7946 2288.
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About ARTISTRYTM
ARTISTRYTM is the global skincare and cosmetics brand sold through Amway Distributors in more than 50 countries worldwide, including Malaysia. All ARTISTRY products are dermatologically and allergy tested, making them safe for all skin types. The brand's high-quality products, combined with personalised service and competitive prices, makes ARTISTRY one of the most popular beauty brands globally.
About Amway
Amway (Malaysia) Sdn. Bhd. (AMSB) is one of the leading direct selling companies in Malaysia. AMSB is a wholly owned subsidiary of Main Board listed Amway (Malaysia) Holdings Berhad, which recorded a turnover of RM719.4 million for the fiscal year ended 31 December 2010. AMSB, which began operations in 1976, offers a wide range of meaningfully differentiated quality products under its five core product lines, namely Nutrition and Wellness (NUTRILITE™ vitamins and dietary supplements), Skin Care & Cosmetics (ARTISTRY™ skin care and cosmetic products), Personal Care (including oral care, toiletries and hair care products), Home Care (including laundry and car care products and household cleaners); and Home Tech (including water treatment system, air treatment system and cookware). In addition, the company’s Personal Shoppers Catalogue offers locally-sourced consumer products, from food and beverage to watches, garments, personal accessories and household appliances.
